Seoul Gwaja Olympic — WORKS (2015)

Get ready for the sweetest event in Seoul! The Gwaja (snack) Olympics is an annual fair where dozens of dessert businesses come together to show off their tastiest creations. Its promotional poster is a playful parody of the visuals used for the historical 1988 Seoul Olympics where we see glazed sprinkle donuts in place of the Olympic rings and an adorable cookie in place of the original tiger mascot, Hodori.

Korean, English
Seoul, South Korea

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