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DoFu Delight Packaging

Jen Yi Foods

If nostalgia was a physical object, this would be it. The aptly-named DoFu Delight is a seaweed jelly-based dessert that’s a classic Asian treat. Leading with a rich melon green, this packaging stuns with flavor-led art direction and calligraphic typography in both Chinese and English.

If nostalgia was a physical object, this would be it. The aptly-named DoFu Delight is a seaweed jelly-based dessert that’s a classic Asian treat. Leading with a rich melon green, this packaging stuns with flavor-led art direction and calligraphic typography in both Chinese and English.

If nostalgia was a physical object, this would be it. The aptly-named DoFu Delight is a seaweed jelly-based dessert that’s a classic Asian treat. Leading with a rich melon green, this packaging stuns with flavor-led art direction and calligraphic typography in both Chinese and English.

2025

Packaging

Simplified Chinese, English

Oakland, California, USA