This piece artfully portrays a tower of okchun-dang, a beloved traditional Korean sweet crafted from rice flour. Arranged in a spiral, the individual candies form the first character of the Korean word for “celebrate,” symbolizing the joyous spirit of festive occasions. The vibrant spring hues infuse the artwork with an exuberant energy, evoking the lively […]
A clean multiline typeface is applied to the word 한글 (Hangul), the South Korean word for the Korean alphabet—the alphabet is known as 조선글, or Chosŏn’gŭl, in North Korea. The linear nature of the type beautifully emphasizes the strokes used to compose each letter.
Designed for a seminar at Konkuk University in Seoul, which featured the European art group Troika. Cho’s usage of lenticular printing to display the duality of the word “Troika”—both in Roman script and Hangul—is entrancing. See it in action here.
Bold splashes of pink, yellow, and green captivate the eye as this busy poster packs a punch with a design full of amazing Lunar New Year iconography. From the hands filled with red packets, to the luminescent lanterns and chunky type, everything fills the page delightfully and nothing is left to the imagination.
Fuzzy gradients pull together a calming sense of looking out a window on a rainy day. The contrast of the softness with the harshness of the stiff typeface come together in this ode to rainy season. The spectacular nature of it all draws you in and keeps you at peace, patiently waiting for the rain […]
